Glossar

Call-to-Action Churn Rate Content Marketing Conversion Rate Cross-Selling Customer Acquisition Cost Customer Acquisition Strategy Customer Advocacy Customer Advocacy Marketing Customer Analytics Customer Base Customer Centricity Customer Communication Customer Conversion Customer Data Platform Customer Development Customer Education Customer Empathy Customer Empowerment Customer Engagement Customer Experience Customer Feedback Customer Focus Customer Insight Customer Interaction Customer Journey Customer Lifetime Value Customer Loyalty Program Customer Onboarding Customer Profiling Customer Relationship Management Customer Retention Customer Retention Management Customer Satisfaction Customer Segmentation Customer Service Customer Success Customer Support Customer Touchpoint Customer Value Proposition